When you prospect in commercial real estate sales or leasing situations, you will meet with and will talk to many people on a daily basis. The more people you do this with the better. Searching is critical to your business growth and listing processes in any market.
It is interesting to consider what prospecting situation you find yourself most often in. The answer is different for everyone as each person has communication preferences and methods of approach that works for them over other standard approaches. It is therefore most important to prospect in the way that suits your character and business style. If you are looking for Commercial property “specialist” Industrial, Commercial, Retail & Mixed Business web listing portal provider then you can also visit https://propertyhq.com.au/ website.
Your daily prospecting method should be the thing that works for you and gives you the best results and could be any or all of:
Telephone
Door to door
Networking events
Referrals
Face to face contact
In all respects the prospecting and meeting process will be enhanced if you refine it and use a small number of statements that gain the attention of the prospect. We call these statements 'Prospect Value Statements' (PVS) and they must relate to you and your commercial or investment real estate market.
Prospect Value Statements
The 'Prospect Value Statement' is one of a kind and should match you, your business, and your focus. It should clearly declare and communicate the fundamental reason why your organization exists and why you're selling or leasing commercial investment property from the prospects perspective. You can also choose commercial real estate Melbourne to get vibrant property portal to list and sell all types of Commercial property & Businesses.
It is the most important thing that you can learn and use in commercial real estate. That being said, it is amazing how many salespeople in commercial real estate do not master the concept and some never even know about it. The PVS is such an important statement to your conversion process that we will spend time now on it in helping you design your own.
So why is the PVS so important? It succinctly, clearly, and precisely defines what you do and how you do it in commercial real estate. Better still, it does so in a way that your clients and prospects can see and know why they should do business with you. The PVS will tell them that you are better than the competition agents in the market.
The PVS plays a role in just about every business opportunity and prospecting situation that you come across. One can also click to read more about Commercial Real Estate.
So What Results and Benefits do Prospects Need?
Before you start to create a PVS or a series of them for you and your business, let's define some of the results and benefits that are typical desired outcomes for a client or prospect in a commercial real estate sale or lease situation. Consider your market. What are the priorities of the prospects that you deal with today?
Commercial Real Estate Lease situations:
Stable tenant
Good rent
Long lease
Major tenants
Quality tenants
Ability to refurbish
Make good obligations
Growth of rent
Stability of rent
Sound lease document
Resolving vacancies faster
Commercial Real Estate Sales situations:
Quick sale
Higher price
Confidential sale
Method of sale
Faster settlement
Good enquiry
Good promotion and marketing
Comprehensive market coverage
Sale to investors
